Program Overvıew Unique Value Offerings of
KoçDigital Data & Analytics for Business Online Program

Online program is designed specifically with business people in mind.
Program supports remote learning sessions with interactive workshops and seminars with global practitioners.
Our aim is to train participants on data & analytics topics, helping them to readily bridge the business & technical perspectives and to accelerate analytical transformation at their organizations.
Click to download program brochure.

Dedicated to Data & Analytics topics

Big Data & Analytics, IoT, AI, Data Driven Transformations and Data Platforms

Delivered by world-class academics & practitioners

Unique curriculum delivered by experts from BCG, Koç University & KoçDigital

Limited class size for hands-on experience

Focused online cohorts limited ~25 participants

Specifically designed for Business

With real life business focused challenges and use-case examples

Blending global vision with local experience

Koç University, BCG and KoçDigital experts providing a solid grounding on data & analytics topics

Reputable certificate program

Certificate by Koç Holding, Koç University & KoçDigital upon program completion


Hours of Hands-On Involvement


Weeks of Learning Journey


Experts of Experienced Lecturers


Participants at a Personalized Class

Program Flow Learning Journey of
Online Data & Analytics for Business Program

Weeks 1-2

Online Pre-sprint

2 Weeks / ~10 hours

Benefit from a wide range of online courses on Data & Analytics subjects to get ready for developing concrete and in-demand skills

Week 0

Welcoming Day

Get started with your journey and meet your cohort with a online welcoming ceremony and keynote speeches of program trainers.

Weeks 4-6

Online Capstone project

3 Weeks / ~12 hours

Complete prep phase of a real-life analytics project you choose most relevant for your organisation with coaching support from KoçDigital and BCG’s world-class experts. Follow a proven, structured approach for initiating an analytic project, assessing the business case and data feasibility for your solution.

Week 3

Online Bootcamp Week

1 week / ~20 hours

Experience bootcamp week with interactive training & hands-on exercises in order to prepare yourself to apply your knowledge in the professional world

Week 6

Project Presentations and Certification

1/2 day / ~5 hours

Present your capstone project during the online closing ceremony and receive your certificate upon the program completion

It is time to apply learnings in your organization

Weeks 1-2 Online Pre-sprint

Take Online Courses on D&A and IoT Topics

Online courses provide introduction to core data and analytics topics: Data-driven Transformation, Big Data, Analytics, IoT, Modern Data Platforms, IoT in Action


Discovering digital initiatives to embed data in operations throughout the companies

Big Data

Understanding why the Big Data Era has come to be and its landscape including examples of real world big data problems and the key sources


Becoming conversant with the Analytics terminology and the core concepts behind analytics problems, applications


Learning IoT concept, technological trends and its applications

Modern Data

Acquiring to manage an increasing amount of data formats and its platforms & infrastructures

Week 3 Online Bootcamp Week

BCG’s global digital centers provide focused, digitally-enabled workspaces to deliver participants the opportunity to step away from their offices and discover new venues for digital disruption, coordinate with the right multidisciplinary teams and experience new ways of working.

Koç University faculty, BCG and KoçDigital experts teach remote sessions providing a solid grounding on data & analytics topics

BCG Gamma experts and practitioners bring real life advanced analytics case example from around the world, across multiple industries and functions, presenting and discussing them with program participants.

Weeks 4-6 Capstone Project

Capstone project for real-life analytics project experience

During this phase of the online program, each participant will have the opportunity to learn and work on a real life analytics use-case.
During the online Bootcamp week, participants will identify their specific project with guidance from experts.

F2008F00-3E08-4A86-9BB9-0262E31B8EC2 Created with sketchtool. Project charter

Project summary with objective, high level description, team, milestones & financial impact

7701CE0C-2C72-4CCB-B5AB-C7E26ED797C9 Created with sketchtool. Data & tech feasibility

Assessment of data availability and quality, IT feasibility for implementation

6A1140BE-61B3-4C41-9649-BEB19E88C25E Created with sketchtool. Business case

High level business case of the project including financial benefits and cost

B95378F1-01A4-4FDD-8D20-BB084E714D8F Created with sketchtool. Project governance

Identification of project resource requirements, team structure and project governance

D9D4223B-D309-4ECF-B352-AFCC732BA661 Created with sketchtool. Implementation roadmap

High level project roadmap including milestones, activities and timeline

Who Should Apply?

Data & Analytics for Business program targets business professionals who are increasingly in need of working with data, analytics and IT teams to leverage advanced analytics and AI solutions in their business domains. No prior experience required, but strong motivation and interest required in data & analytics topics to succeed in this challenging program.

Previous participants to the program included representatives from multiple areas within business functions, including:

  • Commercial e.g. Marketing, Sales, Customer Experience
  • Operations e.g. Manufacturing, Supply Chain
  • Support functions e.g. HR, Finance, Procurement, IT

All program content is taught in English and accordingly, participants are expected to meet the English language requirement.

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